AI Social Intelligence Platform
Led end-to-end design of an AI-native social intelligence platform from 0→1, culminating in Series A funding. Spanned design system creation, agentic workflow UIs, and multimodal data interfaces.
Design Impact
Solo designer, full product
Role
0→1, built from scratch
Design system
Shipped in under 12 months
Speed
Series A funded
Business outcome
ISC West 2024 award
Recognition
The Problem
The platform had powerful AI capabilities but the UX was completely fragmented. Each feature existed in isolation — users couldn't navigate between experiences without losing context. The most valuable features were buried so deep that most users never found them.
The Solution
Built the design system first as the prerequisite, then ran a comprehensive UX audit across all flows. Redesigned the information architecture to surface AI capabilities rather than burying them. Created 3D risk landscapes, narrative search, and AI-assisted onboarding that delivered personalised value from day one.
See the full case study
The detailed screens, design process, visual decisions, and video walkthroughs for this project are available with a password.