Carbo Farm Calculator
Solo designer for a Carbon Trust-certified sustainability calculator used by 1,900+ farms. Delivered from design system to production screens in 4 months, now covering 60% of Finland's dairy supply.
Design Impact
1,900+
Farms onboarded
60%
Finland's milk supply
4 months
Zero to launch
30%
CO₂ reduction target
Carbon Trust
Certification
The Problem
Carbon accounting for a farm is structurally messy — emissions come from feed, herd, manure, energy, soil, and transport. The underlying IPCC model was built for researchers, not for someone checking between milkings. No established product category existed to borrow from.
The Solution
Chose a farmer-first structure over mirroring the scientific model. Designed grouped input architecture around how farmers think about their operations, with progressive disclosure to keep detail available without overwhelming. Translated calculation outputs into actionable reduction targets.
See the full case study
The detailed screens, design process, visual decisions, and video walkthroughs for this project are available with a password.